A comparison page on a Buying Guides site answers the question a buyer cannot ask a salesperson: which material is worth the money? The comparison is honest, not a sales pitch.
Metal comparison on Buying Guides
925 sterling silver is the entry metal, rhodium plated to look white gold. 10K gold is 41.7 percent gold, durable for daily wear. 14K is 58.3 percent, the bridal standard. 18K is 75 percent, for high-end pieces.
| Metal | Gold % | Best for | Price band |
|---|---|---|---|
| 925 silver | 0% | Fashion | $20-80 |
| 10K gold | 41.7% | Daily wear | $150-400 |
| 14K gold | 58.3% | Bridal | $300-900 |
| 18K gold | 75% | High end | $800+ |
On Buying Guides, 925 rhodium plated covers 70 percent of orders. 10K and 14K gold are for the bridal and men's signet segment. 18K is rare, priced by weight.
925 silver is the entry metal, rhodium plated to white gold look. 10K is daily wear, 14K is bridal, 18K is high end.
Moissanite is 10 to 15 percent of diamond price. Lab diamond is 25 to 35 percent of mined. CZ is 1 to 3 percent, used only on fashion pieces.
925 plate wears in 12 to 18 months. Gold does not plate, but the piece may need polish. Stones do not dull.
Boutiques: moissanite on 925, retail USD 65-260. Amazon: moissanite studs, retail USD 45-120. Bridal: lab diamond on 14K, retail USD 500-1500.
Stone comparison on Buying Guides
Moissanite is 9.25 Mohs, double refractive, priced at 10-15 percent of diamond. Lab diamond is 10 Mohs, graded like mined, priced at 25-35 percent of mined. Cubic zirconia is 8 Mohs, priced at 1-3 percent.
On Buying Guides, moissanite is the daily seller. Lab diamond is the bridal growth. CZ is used on fashion pieces under USD 30, never on bridal.
Compare by channel, not by metal. A piece that sells in a boutique does not sell on Amazon at the same price point.
925 silver is the entry metal, rhodium plated to white gold look. 10K is daily wear, 14K is bridal, 18K is high end.
Moissanite is 10 to 15 percent of diamond price. Lab diamond is 25 to 35 percent of mined. CZ is 1 to 3 percent, used only on fashion pieces.
925 plate wears in 12 to 18 months. Gold does not plate, but the piece may need polish. Stones do not dull.
Lifetime and care comparison
Moissanite does not dull. Lab diamond does not dull. 925 rhodium plate wears in 12-18 months; re-plating restores it. 10K/14K gold does not plate, but the piece may need polish.
A Buying Guides buyer who chooses moissanite on 925 gets the look at the price; a buyer who chooses lab diamond on 14K gets the heirloom.
Boutiques: moissanite on 925, retail USD 65-260. Amazon: moissanite studs, retail USD 45-120. Bridal: lab diamond on 14K, retail USD 500-1500.
Compare by channel, not by metal. A piece that sells in a boutique does not sell on Amazon at the same price point.
925 silver is the entry metal, rhodium plated to white gold look. 10K is daily wear, 14K is bridal, 18K is high end.
Moissanite is 10 to 15 percent of diamond price. Lab diamond is 25 to 35 percent of mined. CZ is 1 to 3 percent, used only on fashion pieces.
Which for which channel
Boutiques: moissanite on 925, retail $65-260. Amazon: moissanite on 925 and studs, retail $45-120. Bridal: lab diamond on 14K, retail $500-1500.
The comparison page tells the buyer which combination fits their channel.
925 plate wears in 12 to 18 months. Gold does not plate, but the piece may need polish. Stones do not dull.
Boutiques: moissanite on 925, retail USD 65-260. Amazon: moissanite studs, retail USD 45-120. Bridal: lab diamond on 14K, retail USD 500-1500.
Compare by channel, not by metal. A piece that sells in a boutique does not sell on Amazon at the same price point.
925 silver is the entry metal, rhodium plated to white gold look. 10K is daily wear, 14K is bridal, 18K is high end.
What the comparison page earns
A comparison page that shows metal by gold percentage and stone by Mohs and price tells the buyer which combination fits their channel.
Boutiques: moissanite on 925, retail USD 65-260. Amazon: moissanite studs, retail USD 45-120. Bridal: lab diamond on 14K, retail USD 500-1500.
Your Buying Guides checklist
- Compare metals by gold percentage, not by colour.
- Compare stones by Mohs, fire and price vs diamond.
- State moissanite = 10-15% of diamond price.
- State lab diamond = 25-35% of mined price.
- Re-plate 925 every 12-18 months.
- Match metal-stone combo to the channel.
- Do not compare CZ to moissanite on bridal pages.
Frequently Asked Questions
What is the difference between 925 silver and 10K gold?
925 is 92.5% silver, rhodium plated, retail $20-80. 10K is 41.7% gold, daily wear, retail $150-400. Choose by channel and price point. We answer every Buying Guides inquiry within one working day.
Is moissanite as hard as diamond?
Almost. Moissanite is 9.25 Mohs, diamond is 10. Moissanite is second only to diamond and does not dull over time. We answer every Buying Guides inquiry within one working day.
Why is moissanite 10-15% of diamond price?
Because it is lab grown, not mined. Same fire, higher brilliance, no mining cost. It comes with a certificate. We answer every Buying Guides inquiry within one working day.
Is lab diamond real diamond?
Yes. Same carbon, same hardness, graded like mined. Price is 25-35% of mined. It is the fastest growing bridal segment. We answer every Buying Guides inquiry within one working day.
How long does rhodium plate last on 925?
12-18 months with daily wear. Re-plating restores the look. Moissanite and lab diamond do not dull; only the plate around them wears. We answer every Buying Guides inquiry within one working day.
Related Reading
Next Step
Tell us your channel and price point. We return the metal-stone combination that fits, with the MOQ and retail band.
HOLYCOME (Wuzhou HengliLai Jewelry Co., Ltd.) has manufactured 925 sterling silver and moissanite Buying Guides for US boutiques, Amazon sellers and retail buyers since 2009. Monthly capacity is about 60,000 pieces. MOQ is 50 pieces per design. Sample in 3-5 days, bulk in 15-20 days, new mould in 20 days. We run a six-station QC log on every lot, ship moissanite with a certificate and lab diamond with a grading report, and pack every piece in an anti-tarnish pouch with a foam tray. Contact service@holycome.com or WhatsApp +86 18078079070.
US buyers tell us the Buying Guides line sells because the QC log travels with the carton, the asset pack arrives the same day, and reorders ship without a new sample. Standing accounts have run with us for three seasons. We answer every inquiry within one working day, return the five-line quote with the MOQ ladder, and hold the balance until the inspection photos match the approved first article.
In short: a Buying Guides order is decided before the deposit. Pick the path, write the five-line quote, approve the first article, and hold the balance until the inspection photos match the sample. Stock at 50 pieces, reorder what sells in 30 days, and cut what does not. The Buying Guides line turns over four times a year when the QC, the pricing and the asset pack all work together.
Send us the Buying Guides design and your channel. We reply within one working day with the quote, the sample date, the MOQ ladder and the asset pack list. MOQ 50 pieces per design, sample in 3-5 days, bulk in 15-20 days. Contact service@holycome.com or WhatsApp +86 18078079070.
